In light of the evolved work hours since the pandemic, Blue Moon is helping fans celebrate Happy Hour with the launhc of a limited-edition 'Happy Hourglass.' The new glass feature a built-in 60-minute sand timer that ensures work functions don't become overextended and individuals can still have "alone time."
“The world has changed and so should happy hour,” said Bianca Guimaraes, partner and ecd at collaborating agency, Mischief @ No Fixed Address, in a statement. “That’s why Blue Moon, the iconic happy hour beer, is launching glasses which liberate that special 60 minutes from the shackles of 5 PM. Happy hour is at its happiest when it’s on your time.”
Fans can enter online to win their very own Happy Hourglass online.
Image Credit: Blue Moon