Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book. Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Halston Skips Runway at New York Fashion Week S/S 2009

 - Sep 12, 2008   Updated: Jul 5 2011
References: halston & bagsnob
Halston's models at New York Fashion Week all lounged uneasily when the news broke that Creative Director Marco Zanini was leaving.

At the MoMA, the Halston collection lived up to its haute reputation. As the models lounged, editors and buyers strolled among them chatting. It was a highly accessible show and one that worked - allowing models to pose, turn, and sit - a huge departure from the catwalks.

Implications - The significance of runway shows to designers, consumers and photographers is unmatched by any other outlet for upcoming fashion. To garner enough public attention to increase consumption of a given style or design, runway coordinators use outrageous themes or ideas that are shocking and unseen. The traditional runway has become virtually obsolete, as consumers are interested in runway shows that tell stories about the collections they feature.