Stylist Janine Ker is transforming graffiti on a new canvas with hair stencils for graffiti-inspired hair colors. The temporary look uses technicolored dye to make the patterns really pop. Ker uses patterns like florals, polka dots and hearts that are painted onto the hair.
Ker makes most of her own stencils and they're reusable since she cuts them from washable plastic. She uses temporary hair color sprays to make the patterns really stand out. Since the designs are done with temporary hair color, most wash out after one shampoo. The use of hair stencils and technicolor dye make for fun style options for events like music festivals where everyone is encouraged to dress to express themselves.
What's Driving This Trend
- Graffiti-inspired Hair Colors
- Disruptive innovation opportunity: Develop a line of semi-permanent hair dyes specifically designed to create vibrant graffiti-inspired patterns.
- Reusable Hair Stencils
- Disruptive innovation opportunity: Design and manufacture a range of eco-friendly, durable and precision-cut hair stencils for creative styling at home or in salons.
- Temporary Expression at Events
- Disruptive innovation opportunity: Create a pop-up booth at music festivals and events offering temporary hair color stenciling services, allowing attendees to instantly express themselves.
Who This Affects Most
- Hair Color Products
- Disruptive innovation opportunity: Develop new hair color formulations and applications to allow for easy creation of intricate patterns and designs.
- Cosmetic Accessories
- Disruptive innovation opportunity: Produce and market a range of reusable and washable hair stencils for both personal and professional use.
- Event Services
- Disruptive innovation opportunity: Offer a unique and interactive experience by providing temporary hair color stenciling services at various events and festivals.
