Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,195 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,990 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,990 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,195 cutting edge ideas.

Internet-Inspired Apparel Shops

The Next-Gen 'GU Style Studio' Blurs Online & Offline Experiences

— December 4, 2018 — Business
The 'GU Style Studio' recently opened in Tokyo, Japan's fashionable Harajuku district, promising consumers "a next-generation shop that connects online and offline."

While brick-and-mortar stores give consumers the benefit of being able to feel and try on products in real life, online stores allow for fast browsing and purchasing. The GU Style Studio combines the best of both kinds of retail experiences and gives consumers the opportunity to see products virtually modeled on avatars via in-store displays. At the GU Style Creator Stand, store visitors are able to create their unique avatar by taking a photo of themselves, then using the QR codes for individual items with the GU Style Creator App to see the styles come to life on the digital model in their likeness.
Trend Themes
1. Next-gen Retail Experiences - The emergence of the GU Style Studio highlights the trend of creating new and innovative retail experiences that bridge the gap between online and offline shopping.
2. Virtual Modeling - The use of avatars and virtual modeling in the GU Style Studio indicates a growing trend of integrating technology to enhance the shopping experience and allow customers to visualize products more effectively.
3. Personalization in Retail - The GU Style Creator Stand and App exemplify the trend of providing customers with personalized experiences, allowing them to create their own avatars and see products tailored to their individual preferences.
Industry Implications
1. Fashion Retail - The GU Style Studio presents disruptive innovation opportunities in the fashion retail industry by combining online and offline elements to offer a unique and personalized shopping experience.
2. Technology - The integration of avatars and virtual modeling in retail stores suggests potential disruptions in the technology industry, particularly in the development of enhanced virtual reality and image recognition technologies for retail applications.
3. Marketing and Advertising - The concept of virtual modeling and personalized avatars opens up possibilities for disruptive innovation in the marketing and advertising industry, where brands can leverage these technologies to create immersive and engaging campaigns.
6.6
Score
Popularity
Activity
Freshness