Urbery is a new grocery delivery startup out of Toronto that aims to have a grocery order at your doorstep in under three hours. What sets the service apart from comparable businesses like Grocery Gateway and Instacart from Longo's is that Urbery lets you choose the store that your online order is put through, such as Sobey's, Loblaws and FreshCo. Despite being able to order through these grocery stores, Urbery has no affiliation with these shops.
Rather than keeping produce and other products sitting on a truck, Urbery describes that it has its groceries go straight from the store to the customer. To get started, there's no minimum order required, however, it's worth noting that the more groceries you order, the lower the cost of delivery. If you're living in an area that's lacking a grocery store, this is a great option if you're too busy to regularly shop.
Why This Trend Is Growing
- Speedy Grocery Delivery
- Opportunity for disruptive innovation in the grocery industry by offering fast and convenient delivery services.
- Choice of Stores
- Opportunity to disrupt the traditional model by allowing customers to select the grocery store for their online order.
- Direct Store-to-customer Delivery
- Opportunity to streamline the delivery process by eliminating the need for storing groceries on a truck.
Industries Being Reshaped
- Grocery Delivery
- Disrupt the grocery delivery industry by providing fast and efficient delivery services.
- Online Grocery Shopping
- Opportunity to disrupt the online grocery market by giving customers the ability to choose the store for their order.
- Technology and Logistics
- Opportunity to innovate in the technology and logistics sector by developing systems to enable direct store-to-customer delivery.
