Toronto's Greenhouse Juice Co has released an enticing new selection of cold-pressed juices just in time for summer 2017. The new lineup boasts seven new juices, each made from entirely organic ingredient and each offering various healthful benefits. With plenty of ginger to keep your immune system on top of its game, the new Greenhouse Juice selection also boasts plenty of drinks full of liver-friendly ingredients such as carrots and beets that will help balance out any habitual indulgences involving summer cocktails.
The following is breakdown of what fresh ingredients make each new cold-pressed juice so unique, with clever names that may hint the areas they target:
Rosé - (Watermelon and Lime); Dandy - (Cucumber, Celery, Lemon, Ginger, Rainbow Chard, Parsley, Kale and Dandelion); Gatsby - (Apple, Celery, Lemon, Kale, Spinach and Ginger); Sgt. Pepper - (Apple, Cucumber, Romaine, Lemon, Kale, Spinach and Green Pepper); Clockwork - (Orange, Carrot, Golden Beet and Turmeric); The Stranger - (Pineapple, Orange, Carrot, Lemon and Camu Camu); Wing Man - (Apple, Lemon and Ginger)
Greenhouse Juice has also released several new additions to their selection of milks.
What's Driving This Trend
- Organic Cold-pressed Juices
- Opportunity for disruptive innovation in creating new flavors and combinations of organic cold-pressed juices.
- Liver-friendly Ingredients
- Opportunity for disruptive innovation in developing liver-friendly beverages with ingredients like carrots and beets.
- Unique Juice Names
- Opportunity for disruptive innovation in creating clever and enticing names for cold-pressed juices.
Who This Affects Most
- Cold-pressed Juice
- Opportunity for disruptive innovation in the cold-pressed juice industry through the introduction of new flavors and healthful ingredients.
- Organic Beverage
- Opportunity for disruptive innovation in the organic beverage industry by focusing on liver-friendly ingredients and healthful combinations.
- Naming and Branding
- Opportunity for disruptive innovation in the naming and branding industry by creating unique and enticing names for beverages.
