Bicycle-Electrifying Wheels

The go-e ONwheel Electrifies Your Bicycle From Underneath

The go-e ONwheel is a contraption that hangs beneath your bicycle to give it an electric boost, in an arrangement quite unique from the typical motorized wheels and electric bicycle motors.

The ONwheel is a motor itself, but what's unique about it is that it is mounted on the position where the two chainstays meet the bottom bracket, an area where you normally see a kickstand. The gadget comes with a special sensor that detects when the rider starts to pedal, and automatically moves the go-e ONwheel's swinging arm into place.

This setup allows the bicycle's rider to enjoy powered assistance, the exact proportion of which can be manipulated using either a hard-wired handlebar control unit or via a smartphone app. The app can be used to decide the output and assisted speed of the motor, allowing for a whole new level of control over the bicycle's electric assist boost.

Bicycle Electrification Innovations
Opportunity for innovative solutions to electrify bicycles beyond traditional methods.
Underneath-mounted Bicycle Motors
Disruptive potential for motorized bicycle systems to operate from beneath the bike.
Smartphone-app Controlled Bicycle Electrification
Trend in allowing bike riders to control level of electric assistance through a smartphone app.

Industries Being Reshaped

Bicycle Manufacturing
Opportunity for bicycle manufacturers to incorporate go-e ONwheel-like systems into their products.
Smartphone App Development
Potential for app developers to create user-friendly bicycle electrification control systems.
Electric Motor Manufacturing
Industry could benefit from producing specific motor systems designed to be mounted underneath bicycles.
SCORE
6.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 98%
Activity 98%
Freshness 8%