Gender Equality Initiatives

Dezeen Seeks to Improve Female Representation in the Design Industry

As we are nearing International Women's Day, Dezeen launched a gender equality initiative called 'Move the Needle,' in order to advocate the public representation of women in the architecture and design fields. In its announcement, Dezeen points out an increasing number of females who are taking design courses, as well as references the #MeToo movement.

Essentially, this gender equality initiative seeks to "make women more visible." It raises awareness of the predominant male representation in "conferences, award juries, prizes and boardrooms" within the architecture and design sector. Dezeen implores readers who are willing to be a part of the gender equality initiative, to leave a comment or send an e-mail. The ultimate goal is to better the global visibility of women in the industry via public events, in order to shift the balance of power.

Gender Equality Advocacy
Move the Needle initiates gender equality advocacy in architecture and design.
Female Representation Campaign
Dezeen promotes female representation in the design industry through Move the Needle.
Public Visibility Push
Move the Needle pushes for increased public visibility of women in architecture and design.

Who This Affects Most

Architecture and Design
The Move the Needle initiative calls for change in the architecture and design industry to increase female representation.
Gender Equality Organizations
Gender equality organizations can partner with Dezeen to support Move the Needle and promote female representation.
Event Planning
Event planners can take advantage of the push for increased public visibility and organize events featuring female architects and designers.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 26%
Activity 30%
Freshness 8%