YouTuber-Approved Energy Drinks

G FUEL Yuzu Slash was Created with PewDiePie

The G FUEL Yuzu Slash energy drink is a new offering from the brand created in partnership with YouTuber PewDiePie to offer avid gamers with a way to stay alert when partaking in extended gaming sessions.

The drink has a yuzu-flavored profile that is sugar-free and crafted with antioxidants sourced from 18 different fruit extracts. The beverage has 15-calorie per serving and has 140mg of caffeine along with a series of proprietary complexes intended to enhance energy and focus.

G FUEL Founder and CEO Cliff Morgan spoke on the new G FUEL Yuzu Slash energy drink saying, "We’re very thankful to collaborate with Felix and expand our successful G FUEL PewDiePie product line to include the unique and refreshing Yuzu Slash. It’s the perfect sequel."

Gaming Energy Drinks
Creating healthy energy drinks for gaming enthusiasts can lead to more collaborations with influencers and expand the product line.
Natural Antioxidant Energy Drinks
Developing energy drinks with natural fruit antioxidant complexes and no artificial sweeteners can cater to health-conscious consumers and disrupt the industry.
Partnerships with Youtubers
Partnering with popular YouTubers to co-create and promote energy drinks can increase brand awareness and expand the market reach.

Sectors Adopting This

Energy Drink Industry
Developing innovative and healthier energy drinks with natural antioxidants and partnering with influencers can disrupt the industry and cater to health-conscious consumers.
Gaming Industry
Collaborating with YouTubers to create energy drinks for gaming enthusiasts can increase brand awareness and open up new market opportunities.
Influencer Marketing Industry
Partnering with influencers to co-create and promote products can lead to increased brand awareness and credibility in the market.
SCORE
4.0 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 43%
Activity 67%
Freshness 10%