Brad Sewell's delivery furniture start-up 'Campaign' is changing the furniture industry by merging the popular concept of delivery services with personalized, affordable products.
The furniture pieces come in small, easy-to-carry boxes; they need no tools for assembly and the cost of delivery is included. Sewell is changing the archaic furniture purchase and assembly processes that have long been needing an update. Eliminating the need for moving trucks, he utilized his engineering knowledge and created lightweight and more compact pieces than anything on the market. With experience working at Honda and Apple, he used techniques that worked in the automobile and technology industries and successfully applied it to home furniture.
This new start-up plays towards all those things that consumers currently desire -- convenience and affordability. With an increase in home renters and therefore the need to move often, these furniture delivery pieces are also infinitely easier to pack up and rebuild.