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Birthday Cake Coffee Creamers

Coffee-Mate's New Funfetti Creamer is Like Dessert in a Cup

— November 19, 2019 — Lifestyle
Coffee-Mate is known for making your daily cup of joe a little more exciting and its new Funfetti Creamer does exactly that.

Coffee-Mate recently announced that it will debut two drool-worthy new creamer flavors in January of 2020: Cinnamon Toast Crunch and Funfetti. Both of the new flavors are sweet, but also deliver a touch of nostalgia for popular childhood dishes.

The Cinnamon Toast Crunch Creamer combines flavors of cinnamon spice, brown sugar, and hints of toasted cereal to deliver a creamer that tastes just like the cereal milk leftover in your bowl. On the other hand, the new Funfett Creamer tastes more like a slice of birthday cake in a cup, with hints of vanilla, cake batter, and sweet frosting. As the press release puts it: "“all that’s missing are the birthday candles and sprinkles.”


Image Credit: Coffee-Mate.
Trend Themes
1. Nostalgic Creamer Flavors - The popularity of Coffee-Mate's Funfetti Creamer suggests a trend towards nostalgic flavors that bring back childhood memories, offering opportunities for other food and beverage companies to tap into consumers' sense of nostalgia.
2. Creative Coffee Enhancements - The introduction of Funfetti Creamer by Coffee-Mate showcases a trend of innovative and unique coffee enhancements, prompting opportunities for companies to develop creative flavors and combinations to enhance the coffee drinking experience.
3. Indulgent Beverage Experiences - The launch of Funfetti Creamer by Coffee-Mate highlights a trend of consumers seeking indulgent beverage experiences, opening up opportunities for businesses in the food and beverage industry to create more luxurious and indulgent products.
Industry Implications
1. Food and Beverage - The success of Coffee-Mate's Funfetti Creamer indicates an opportunity for the food and beverage industry to create and market nostalgic flavors, enticing customers with products that evoke childhood memories.
2. Coffee and Coffee Accessories - The introduction of creative creamer flavors like Funfetti by Coffee-Mate suggests an opportunity for the coffee and coffee accessories industry to develop and promote unique enhancements that cater to consumers' desire for original and exciting coffee options.
3. Dairy and Non-dairy Alternatives - The launch of Funfetti Creamer by Coffee-Mate presents an opportunity for the dairy and non-dairy alternatives industry to create and market indulgent creamer options, appealing to consumers who are looking for innovative ways to enhance their beverages.
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