Rice Crisp-Flavored Creamers

Coffee Mate's New flavored Creamer Tastes Like Rice Krispies Treats

The newest Coffee Mate flavored creamer tastes like marshmallows and toasted cereal thanks to a flavorful collaboration with Rice Krispies Treats. The Coffee Mate Rice Krispies Treats Flavored Creamer will be hitting stores early next year and it shares a nostalgic way for coffee and tea drinkers to indulge in the taste of a favorite treat.

This marshmallow-cereal coffee creamer is one of many new releases from Coffee Mate that taps into popular snack and dessert flavors to offer beverage lovers a sweeter experience. The treat-inspired coffee creamer comes wrapped in bright blue branding that reminds of Rice Krispies breakfast cereal and stackable rice crisp squares. Packaged in a generously sized 32 fl-oz container, the product promises plenty of "ooey-gooey" flavors.

Snack-inspired Beverages
Opportunity for beverage companies to innovate by tapping into popular snack and dessert flavors.
Nostalgic Indulgence
Leveraging nostalgic and familiar flavors to create indulgent experiences for consumers.
Unique Flavor Pairings
Exploring unexpected and novel flavor pairings for coffee and tea additives.

Sectors Adopting This

Beverage Industry
Opportunity for coffee and tea companies to expand their offerings with creative and nostalgic flavors.
Food Industry
Opportunity for snack and dessert companies to expand their brand and reach by collaborating with beverage companies.
Packaging Industry
Opportunity for packaging companies to design and create eye-catching and innovative packaging to showcase unique and indulgent beverage products.
SCORE
2.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 21%
Activity 32%
Freshness 11%