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Fudgey Brownie-Flavored Candies

Fudge Brownie M&M’s are on Their Way This Fall

— August 1, 2019 — Lifestyle
While pumpkin spice usually dominates the fall season, Fudge Brownie M&M’s could be the next big autumnal hit.

According to Instagrammer @junkfoodleaks_, Fudge Brownie M&M’s are set to join the ever-expanding M&M's lineup. However, this new flavor is a little different than previous releases. For starters, the new Fudge Brownie M&M’s are larger in size and look a lot more like peanut M&M's. When you pop the candies in your mouth, the candy shell begins to melt away, revealing a gooey fudge brownie filling inside. As @junkfoodleaks_ wrote in their online review of the new candies, each one will "leaves you feeling as if you had just downed an entire brownie."

While not officially on store shelves just yet, Fudge Brownie M&M’s are expected to debut nationwide this fall.


Image Credit: M&M’s.
Trend Themes
1. Fudge Brownie M&m's - A new flavor in the M&M's lineup that presents a potential opportunity for further experimentation with flavors and textures in the candy industry.
2. Brownie-flavored Candies - The popularity of brownie-flavored treats continues to grow, signaling an opportunity for companies to create more products featuring this flavor profile.
3. Gooey Filling - The trend towards a pleasant mouthfeel and texture in candy could lead to more emphasis on fillings like gooey, melty centers in confectionery products.
Industry Implications
1. Candy - Candy companies can capitalize on the continuing trend of seasonal flavors and texture experimentation, boosting sales and potentially building brand recognition.
2. Snack Foods - Snack food companies can use the popularity of brownie-flavored treats to create new products in this flavor profile and potentially capture new markets.
3. Seasonal Products - The autumnal nature of the Fudge Brownie M&M's release presents an opportunity for seasonal product innovation across various industries, not just candy and snack foods.
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