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Emily Fruit Crisps Pouches Feature High-Fashion Fruit Prints

 - Jun 19, 2014
References: emilyfruitcrisps & thedieline
Emily Fruit Crisps are female-targeted snacks that offer the indulgence and satisfying crunch of a crisp with the flavor and the health benefits that come from fruits.

With a market that's heavily saturated with healthy snack products specifically branded for women, Emily Fruit Crisps sought a fresh approach. Big Fish worked on the packaging design for the snacks, which uses a series of vibrantly illustrated prints that would be right at home on any Spring/Summer runway. In addition to being extremely eye-catching, the prints on the packages are strong representations of each fruit crisp snack flavor, including tasty varieties like Crunchy Banana, Crunchy Apple and Crunchy Pineapple, which probably taste just as good as they look.