The Sonic Color Changing Slushes Celebrate Transformers
Michael Hemsworth — May 24, 2017 — Lifestyle
References: chewboom
Created as a new line of frozen slushies that celebrate the upcoming release of Transforms: The Last Knight, the Sonic Color Changing Slushes are a deliciously branded way to gear up for the new film.
The Sonic Color Changing Slushes come in three different flavors including Megatron, Optimus Prime and Bumblebee that all boast a changing flavor and color. The Megatron option has a clear slush that has been topped with grape, while the Optimus Prime one has cherry slush and blue raspberry on top and the Bumblebee variety has orange with grape. As the frozen slushies are drank, the color and flavor will change as they flavors intermix together.
The Sonic Color Changing Slushes are set to be available for a limited-time only at participating locations, while the Transformers: The Last Knight film is set to hit theaters on June 21.
The Sonic Color Changing Slushes come in three different flavors including Megatron, Optimus Prime and Bumblebee that all boast a changing flavor and color. The Megatron option has a clear slush that has been topped with grape, while the Optimus Prime one has cherry slush and blue raspberry on top and the Bumblebee variety has orange with grape. As the frozen slushies are drank, the color and flavor will change as they flavors intermix together.
The Sonic Color Changing Slushes are set to be available for a limited-time only at participating locations, while the Transformers: The Last Knight film is set to hit theaters on June 21.
Trend Themes
1. Color-changing Frozen Slushies - Disruptive innovation opportunity: Develop new color-changing food and beverage products for branding and promotional campaigns.
2. Branded Food and Beverage - Disruptive innovation opportunity: Create unique branded food and beverage items tied to popular movies or events.
3. Limited-time Menu Offerings - Disruptive innovation opportunity: Introduce limited-time menu offerings to create a sense of urgency and boost sales.
Industry Implications
1. Food and Beverage - Disruptive innovation opportunity: Experiment with new flavors, colors, and presentation to differentiate and attract customers.
2. Entertainment - Disruptive innovation opportunity: Collaborate with movie studios or entertainment brands to create unique, themed experiences.
3. Retail and Promotions - Disruptive innovation opportunity: Partner with retailers to offer exclusive, limited-edition products that drive customer engagement.
6.3
Score
Popularity
Activity
Freshness
