BurgerFi thinks that chocolate milkshakes should be enjoyed all year round, which is why the chain has debuted a seasonal Frozen Hot Chocolate Shake for February 2020. And with February being National Chocolate Month, the new drink is "sure to please chocoholics everywhere."
As the name suggests, BurgerFi's new Frozen Hot Chocolate Shake is a cross between a cool and creamy chocolate milkshake and a warm cup of hot cocoa with marshmallows. The drink consists of thick and creamy chocolate custard made with Ghirardelli Chocolate, and topped with oversized toasted marshmallows. In other words, it has everything you need to satisfy your sweet tooth.
The new Frozen Hot Chocolate Shake is available now through February 16th at all participating BurgerFi locations.
Image Credit: <i> BurgerFi.</i>
What's Driving This Trend
- Year-round Chocolate Milkshakes
- Opportunity to capitalize on the demand for chocolate milkshakes all year round.
- Cross-category Mashups
- Opportunity to create innovative and appealing products by blending different food and beverage categories.
- Seasonal Limited-time Offerings
- Opportunity to generate excitement and increase sales by offering exclusive products for a limited time.
Who This Affects Most
- Fast Casual Dining
- Opportunity for fast casual restaurants to attract customers with unique and indulgent milkshake options.
- Food and Beverage Manufacturing
- Opportunity for manufacturers to create innovative dessert products that combine different flavors and textures.
- QSR Chains
- Opportunity for quick-service restaurant chains to introduce limited-time offerings that cater to customer preferences and seasonal themes.
