Cinnabon's Frozen Breakfast Creations are Sweet & Savory
Laura McQuarrie — September 14, 2020 — Lifestyle
References: Cinnabon & prnewswire
Cinnabon is introducing its first-ever Frozen Breakfast Creations line, which puts a convenient twist on breakfast with sweet and savory options. The bakery-inspired line of frozen breakfast treats is being introduced to a variety of retail locations and it makes everything from Frosted CinnaSweet Swirls and Caramel Pecan Ooey-Gooey Rolls to Jalapeno Cheddar Sausage Bites and the CinnaBiscuit Chicken Sandwich easily accessible to consumers, especially during a period where people are enjoying more meals at home.
While the CheddarRoll Sausage & Egg Sandwich shares a taste of savory sausage and egg on a cheddar roll croissant, the Frosting Filled CinnaPastry offers a sweet taste of a cinnamon pastry with Cinnabon's signature frosting filling and brown sugar cinnamon.
Cinnabon sees that its Frozen Breakfast Creations will appeal to a wide range of consumers, including busy parents, students and young professionals.
Image Credit: Cinnabon
While the CheddarRoll Sausage & Egg Sandwich shares a taste of savory sausage and egg on a cheddar roll croissant, the Frosting Filled CinnaPastry offers a sweet taste of a cinnamon pastry with Cinnabon's signature frosting filling and brown sugar cinnamon.
Cinnabon sees that its Frozen Breakfast Creations will appeal to a wide range of consumers, including busy parents, students and young professionals.
Image Credit: Cinnabon
Trend Themes
1. Convenient Frozen Breakfasts - Opportunity for innovators to create easy-to-prepare, bakery-inspired frozen breakfast options for the growing market of busy individuals.
2. Sweet and Savory Combination - Disruptive innovation potential lies in producing unique frozen breakfast creations that combine sweet and savory flavors to cater to diverse consumer preferences.
3. At-home Meal Solutions - Innovative companies can capitalize on the trend of people enjoying more meals at home by providing frozen breakfast options that are both delicious and convenient.
Industry Implications
1. Frozen Food Industry - Opportunity for frozen food manufacturers to expand their product offerings and tap into the growing demand for bakery-inspired frozen breakfasts.
2. Convenience Food Industry - Innovative disruptions can arise in the convenience food industry by creating frozen breakfast products that cater to consumers' desire for quick and tasty morning options.
3. Food Retail Industry - Opportunity for retailers to partner with or develop their own brand of bakery-inspired frozen breakfasts to meet the increasing demand for convenient at-home meal solutions.
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