Presidential Candidate Milkshakes

The Diner's New 'Freakshakes' are Inspired by the 2016 Election

The Diner, an Americana restaurant in central London, specializes in a dessert dish it calls 'freakshakes,' which are milkshakes with wickedly decadent flavors and baked goods and candy as toppings. In honor of the 2016 US presidential election, The Diner has introduced two new freakshakes based on the likenesses of the leading candidates: Donald Trump and Hillary Clinton.

The two freakshakes are each colored in their respective presidential candidates party colors, with the Hillary shake being blue bubblegum and the Trump shake a red strawberry gelato. The Hillary freakshake is relatively gentle with the presidential candidate, with the only overt reference to Clinton being the color of the shake. However, the Trump shake comes with a garish handful of yellow cotton candy on top, a clear reference to Trump's notorious hair style.

Decadent Freakshakes
'Freakshakes' are indulgent milkshakes with extravagant flavors and toppings.
Election-inspired Desserts
Restaurants are creating desserts themed after political events or candidates.
Colorful Presidential Treats
Food and beverage items are designed with colors representing political parties.

Where This Applies

Restaurant Industry
Restaurants can create their own versions of 'freakshakes' with unique flavors and toppings.
Food and Beverage Industry
Food and beverage companies can develop election-themed products and desserts.
Event Planning Industry
Event planners can incorporate election-inspired treats into their event menus.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 29%
Activity 45%
Freshness 8%