These New Shake Shack Shakes Come in Two Flavor Options
Michael Hemsworth — January 22, 2022 — Lifestyle
References: shakeshack & brandeating
These new Shake Shack shakes are being launched by the brand to provide consumers with a way to satisfy their sweet tooth with some decidedly indulgent ingredients that don't skimp on rich flavor.
The shakes come in the new Wake & Shake flavor as well as the Chocolate Pie Shake, which are both being launched for a limited time only. The Wake & Shake option is achieved with Red Bay coffee that has been blended with the brand's frozen vanilla custard along with maple syrup and orange zest with a whipped cream and orange candy topping. The Chocolate Pie Shake, on the other hand, has a chocolate ganache toasted oat pie sourced from Four & Twenty Blackbirds that's hands-on with chocolate frozen custard with a croissant cookie crumble topping.
The new Shake Shack shakes are priced around $6 each.
Image Credit: Shake Shack
The shakes come in the new Wake & Shake flavor as well as the Chocolate Pie Shake, which are both being launched for a limited time only. The Wake & Shake option is achieved with Red Bay coffee that has been blended with the brand's frozen vanilla custard along with maple syrup and orange zest with a whipped cream and orange candy topping. The Chocolate Pie Shake, on the other hand, has a chocolate ganache toasted oat pie sourced from Four & Twenty Blackbirds that's hands-on with chocolate frozen custard with a croissant cookie crumble topping.
The new Shake Shack shakes are priced around $6 each.
Image Credit: Shake Shack
Trend Themes
1. Specialty Milkshakes - The trend of unique and high-end milkshakes is growing, creating opportunities for new flavor profiles and eye-catching presentation.
2. Collaborations - Collaborations between food and beverage brands offer opportunities for cross-promotion and innovative flavor combinations.
3. Limited Time Offerings - Limited time offerings generate excitement and a sense of exclusivity that can drive sales and brand loyalty.
Industry Implications
1. QSR - Quick service restaurants can capitalize on the trend of specialty milkshakes by offering unique, high-quality options that stand out from the competition.
2. Coffee - Coffee shops can explore collaborations with milkshake brands to offer cold, blended coffee drinks that appeal to a wider customer base.
3. Dessert - Dessert shops can experiment with limited time offerings of specialty milkshakes to generate buzz and drive foot traffic to their store.
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