MAGIC Bodyfashion, the Almelo, Netherlands-based shapewear and underwear manufacturer, unveiled the ForEveryone Collection of shapewear. With this collection, MAGIC Bodyfashion aimed to restate the fact that shapewear is for everyone of all shapes and sizes. As such, the items in the collection are available in four styles that are each functional in a different aspect.
One aspect that makes the ForEveryone collection particularly unique is the built-in tightening panels. The two-toned colorways on the collection accent the firm tightening bands that ensure the pieces shape the wearer nicely.
The 'ForEveryone Briefer' and the 'ForEveryone Hi-Shaper' come in gray and black, while the 'ForEveryone Bodysuit' and 'ForEveryone Hi-Brief' come in a two-toned light beige color. These colors were selected as they are the most neutral and inclusive colors available, providing excellent near-invisible shapewear for a range of body types.
Image Credit: MAGIC Bodyfashion
What Makes This Trend Stand Out
- Inclusive Shapewear
- Opportunity for clothing manufacturers to create shapewear that is designed for all body shapes and sizes and comes in neutral and inclusive colors.
- Functional Shapewear
- Opportunity for clothing manufacturers to create shapewear that is functional in different aspects and has built-in tightening panels.
- Invisible Shapewear
- Opportunity for clothing manufacturers to create near-invisible shapewear for a range of body types.
Sectors Adopting This
- Fashion
- The fashion industry can explore creating more inclusive and functional shapewear items that cater to all body shapes, sizes and skin colors.
- Textile
- The textile industry can create and innovate shapewear fabric and materials to make shapewear more comfortable and functional.
- Retail
- The retail industry can respond to the demand for shapewear by offering a range of designs, styles, and functionalities to customers of all shapes and sizes.
