These forest fire awareness ads from Mater Natura show pieces of nature that suffer from the devastation, beyond just trees. Each of the print ads calls attention to a specific plant or creature, making whisper-thin notes like: "In a nuclear disaster, only cockroaches survive—in a forest fire, not even them," and "Chameleons change color—a lot of them are turning gray."
In the 'Denounce Forest Fires. Protect Life' Mater Natura ads, flowers, reeds, reptiles and butterflies are made up of smoke, charred materials and bright red flames, giving an eerie reminder that all of this wildlife needs protection from being lost forever to a forest fire, and if they don't stand a chance, neither do we.
Firey Wildlife Ads
More Stats +/-
Eco-Minded Luxury Hotels
Floating Flower Installations
Competitive Matchstick Marketing
Scenic Canyon Residences
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.