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Fool’s Gold Records Launched a New Collection for Spring

 - May 26, 2017
References: store.foolsgoldrecs & hypebeast
Fool’s Gold Records, a Brooklyn-based label that was founded by Alain Macklovitch and Nick Barat, and hosts an impressive roster of artists including A-Trak, Alvin Risk, Chromeo, Danny Brown, and RL Grime, recently launched its 2017 Spring/Summer merchandise collection.

Included in the collection are various hoodies, t-shirts, long-sleeves, hats, and tracksuits -- all of which come with the record label's branding proudly displayed in unique graphic prints. In order to show how versatile the apparel that makes up the collection is, and to appeal to a broader range of consumers, Fool's Gold Records released an editorial that shows the pieces styles on men and women alike.

In addition to launching a new collection, HYPEBEAST reports that Fool's Gold Records recently revamped its Brooklyn flagship, which now has a strikingly minimalist aesthetic that entices consumers.