#Flock by Berg, a London design firm, is a cute contemporary cuckoo clock. Not only does it have a minimalist modern aesthetic, it is powered by a popular social media platform. Connected to Twitter, the clock chirps at every reply, retweet and new follower. Although this may seem more annoying than an hourly performance, it simply creates a more physical interaction for Twitter users. In a way, such add-ons as TweetDeck are no different.
Using the design firms new Cloud Dev Kit, #Flock by Berg is an example of how it helps designers connect prototype objects and devices to the Internet. According to The Verge, the adorable time-teller will be given out to trusted Twitter partners. Others will have to be lucky enough to be at such places as the Tate Modern to walk away with one.