City-Based Typography

This Alphabet Series is Inspired by Famous Cities Around the World

Design students Rigved Sathe and Payal Jagwani created a typography series that draws on the beauty of famous cities. As many well-seasoned travelers know, no two cities are the same. The new series uses typography to showcase the distinct characteristics of some of the world's most famous urban centers.

The series is called 'Around the World with Type' and it combines the art of typography with photographs from famous cities. Each of the 26 characters is assigned to a city that begins with the same letter. The block typeface is then filled in with an iconic image from the appropriate city. For example, the letter "L" features London's Big Ben, while "T" highlights the Tokyo Tower.

The alphabet series provides a fun way to explore some of the world's most beautiful destinations.

City-based Typography
Opportunity for designers to create unique typographic designs inspired by different cities around the world.

Industries Being Reshaped

Graphic Design
Innovative graphic designers can leverage city-based typography to create visually engaging and culturally relevant designs.
Tourism
Travel companies and tourist boards can incorporate city-based typography in their marketing materials to showcase the unique aspects of popular destinations.
Urban Art
Artists and muralists can use city-based typography to create large-scale artworks that celebrate the spirit and identity of specific cities.
SCORE
2.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 20%
Freshness 8%

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