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Rustic White Whole-Grain Kvass

Family Secret Offers Traditional Kvass Packed with Antioxidants

— March 16, 2020 — Lifestyle
Family Secret recently added a new variant to its line of Kvass, Currant and Mint. Kvass—the traditional fermented Slavic beverage made from rye bread—is a powerful source of antioxidants, vitamins, and minerals and helps support a healthy digestive tract.

The Currant and Mint variant boasts a complex flavor profile with the black currant adding tart acidity balanced by the refreshingly light notes of mint. This beverage is a potent source of vitamin C and other minerals to enhance and strengthen your immune system. Alongside this flavor, Family Secret also offers a traditional option with a rich classic flavor profile that makes use of the classic rustic brew. Each beverage is formulated with malted wheat and whole grain.
Trend Themes
1. Fermented Beverages - Family Secret's Kvass shows the growing trend of consumers seeking out fermented beverages for their health benefits.
2. Functional Ingredients - The addition of black currant and mint to the Kvass demonstrates the trend of using functional ingredients known for their antioxidant and immune-boosting properties.
3. Traditional Revival - Family Secret's traditional Kvass represents the resurgence of interest in traditional and ancient beverages as consumers look for unique and authentic experiences.
Industry Implications
1. Beverage Industry - The popularity of Kvass suggests opportunities for innovative fermented beverage offerings in the market.
2. Health and Wellness Industry - The use of antioxidants and immune-boosting ingredients in Kvass opens up opportunities for health and wellness brands to tap into the functional beverage market.
3. Craft Brewing Industry - The traditional rustic brew of Family Secret's Kvass presents an opportunity for craft breweries to experiment with ancient brewing techniques and flavors.
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