PRESS Premium Alcohol Seltzer, the largest independent alcohol seltzer brand and only woman-owned, recently announced the launch of its new, fall-themed hard seltzer in the Apple Cinnamon flavor.
The Apple Cinnamon hard seltzer is the perfect drink to relax and unwind with this fall. The drink features all-natural ingredients and the hard seltzer's juicy apple notes are complemented with robust hints of cinnamon for a delicious and invigorating beverage. The crisp and refreshing beverage boasts a 4 percent alcohol-by-volume content while only containing 110 calories per serving for a lightweight and guilt-free experience.
It has long been customary to release fall-themed beverages around this time of year, and PRESS' new Apple Cinnamon hard seltzer combines customers' appetite for autumn flavors with the increasing popularity of alcoholic seltzers.
What Makes This Trend Stand Out
- Fall-themed Beverages
- Opportunity to create unique and seasonal beverage offerings to cater to customers' desire for autumn flavors.
- Alcoholic Seltzers
- Potential to capitalize on the growing popularity of alcoholic seltzers by introducing innovative flavors and ingredients.
- Low-calorie Alcoholic Drinks
- Disruptive innovation opportunity to develop low-calorie beverages that provide guilt-free indulgence without compromising flavor.
Sectors Adopting This
- Beverage Industry
- The launch of fall-themed hard seltzers highlights a trend within the beverage industry to diversify product offerings and capture seasonal demand.
- Alcohol Industry
- The rise of alcoholic seltzers presents an opportunity for the alcohol industry to tap into the growing market for refreshing and low-calorie beverages.
- Health and Wellness Industry
- The demand for low-calorie alcoholic drinks aligns with the wellness trend, opening avenues for collaboration between the alcohol and health industries.
