British museums are trying to get museum-goers to take more time to enjoy the art they showcase and are hoping 'Fake! The Great Masterpiece Challenge' will help. The new TV show is placing seven fake artworks in galleries across the country and inviting visitors to try and detect the impostor.
The impostor artworks are blended into the gallery in which they are located to challenge museum-goers to find the right painting. The fake art will be placed in the Guildhall Art Galley in London, the Walker Art Gallery in Liverpool, Manchester Art Gallery, Scottish National Portrait Gallery in Edinburgh, National Museum Cardiff and the Lady Lever Art Gallery in Port Sunlight, Wirral.
To garner more interest in the new show, the top ten museum-goers who identify the impostors will be invited to the show's finale where the winner will take home a copy of a British Masterpiece.