One of the newest products from Milk Makeup is a facial toner—but not one that comes in the form of a spray, or any sort of liquid. The Milk Makeup Matcha Toner is launching as the first-ever solid toner on the market, and it comes in a similar format to other solid cosmetic and skincare sticks from the brand.
The solid toner can be applied directly to the face and rubbed in with the fingertips. Detoxifying and antioxidant-rich matcha green tea is a main ingredient, alongside kombucha, witch hazel and organic cactus elixir, to soothe irritations.
Many consumers with busy, on-the-go lifestyles are now turning to personal care items in stick format, because they are travel-ready and mess-free.