The illustrations in 'Faces of War' depict the human emotions soldiers face throughout battle from start to finish.
You'll never know the feelings and experiences these soldiers go through unless you've done it yourself, but these watercolor illustrations do a pretty good job at sharing the emotions. From sweet farewells to bitter (bloody) endings, the 'Faces of War' gives you a sense of their feelings.
Implications - Many consumers today are drawn to products that evoke emotion or with which they can forge an personal connection. Businesses and companies that provide consumers with products that transport them to another period in their lives will see big returns. Today's ever-evolving society is ushering advanced and hi-tech products that often leave consumers feeling overwhelmed. Such consumers will be drawn to products that generate familiar or nostalgic feelings.