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Limited-Edition Face Care Sets

The Burt's Bees Face Essentials Will Cleanse and Nourish Your Skin

— November 30, 2021 — Marketing
Burt's Bees is offering a limited edition face care set that features high-performing products at an accessible price. The holiday packaging is also beautifully designed, giving off a superb gift aesthetic.

The face care set contains essential products that deliver "everything you need for a naturally beautiful face and lips." The Hydrating Overnight Mask boasts a 99% natural formula and ingredients such as avocado (which is rich in fatty acids) and prebiotics (help support a healthy microbiome). The Soap Bark and Chamomile Deep Cleansing Cream, on the other hand, has a rich texture, infused with Aloe Vera, Chamomile, and Echinacea, that effectively removes dirt, oil, and make-up. The Peach & Willow Bark Deep Pore Scrub works to cleanly and gently exfoliate one's complexion. The face care set is completed with Burt's Bees Vanilla Bean lip balm.

Image Credit: Burt's Bees
Trend Themes
1. Limited-edition Products - Brand can benefit from launching limited edition products offering high-performing products at an accessible price, especially during festive seasons.
2. Natural and Sustainable Ingredients - Companies can leverage consumer demand for products containing natural and sustainable ingredients like fatty acids and prebiotics while developing their beauty line.
3. Gift Sets and Packaging - Brands can capitalize on consumers gifting obsession by offering holiday or limited-edition packaging of their products, providing a visual aesthetic and convenience for clientele.
Industry Implications
1. Cosmetics and Skincare - The cosmetic and skincare industry can offer holiday and limited-edition packaging for beauty essentials to encourage purchases during festive seasons.
2. Sustainable Beauty and Personal Care - Natural, and sustainable personal care and beauty product industries can leverage emerging trends to develop good-for-the-skin ranges in festive packaging, boosting sales and reach.
3. Luxury and Gifting Industry - The luxury and gifting industry can offer brands the space to explore festive, limited-edition packaging, and formulations when expanding their gifting line, creating more business opportunities.
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