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Eyo Cellphone Branding Appeals to Different Tastes

 - Sep 4, 2011
References: behance.net & thedieline
Why settle on one single visual identity when it could potentially limit consumer interest in a product? Eyo cellphone branding intelligently abolished the practice of curtailing its image as a marketing technique to appeal to the masses.

It sounds like these variant boxes may all actually contain the same mobile phone, yet the impression of the item from its packaging suggests something different. Four divergent graphic designs acquire attention from those with an eye for abstraction as well as those with a preference for photographic realism.

Essentially, the consumer base of interested purchasers is substantially broadened with Ricardo Colombo's work. No longer does the manufacturer have to make its goods enticing to all types, for Eyo cellphone branding does the job of seeking a diverse group of consumers.