GNT Group's brand Exberry is leading the natural colorant movement with its extensive collection of fruit, vegetable, and plant-derived food dyes. Operating from its Dallas, North Carolina facility, the company processes diverse ingredients like black currants, sweet potatoes, and radishes to create a sophisticated spectrum of red pigments. These nature-derived colors are available in multiple formats including liquid, powder, and micronized powder, offering food manufacturers flexible solutions for various applications ranging from beverages to plant-based meats.
The brand's expertise extends to creating custom color blends that combine natural elements such as beetroot and paprika concentrates, yielding stable pigments rich in betanin and carotenoids. With enhanced stability against heat and light due to their anthocyanin content, these natural alternatives are particularly relevant as the industry shifts away from synthetic dyes following the FDA's ban on Red Dye No. 3.
Image Credit: Exberry
What Makes This Trend Stand Out
- Natural Food Pigments
- The movement towards using fruit, vegetable, and plant-based dyes is replacing synthetic options, offering a safer and more sustainable solution in food production.
- Custom Color Blends
- By combining natural ingredients like beetroot and paprika, custom color blends satisfy the growing demand for personalized and high-performance natural dye solutions in various industries.
- Stable Natural Alternatives
- The development of natural dyes with enhanced stability to heat and light marks a significant advance in meeting stringent food industry standards, especially as synthetic dyes face regulatory challenges.
Sectors Adopting This
- Food & Beverage
- The food and beverage industry stands to benefit significantly from natural color systems as consumers increasingly demand clean-label and eco-friendly product formulations.
- Nutraceuticals
- As the nutraceutical sector expands, the use of plant-based pigments offers compelling opportunities for creating visually appealing supplements while adhering to natural ingredient trends.
- Cosmetics
- Cosmetic companies can harness plant-derived colorants to address consumer preferences for natural beauty products, aligning with the industry's pivot towards sustainability and health consciousness.
