Vintage Rooftop Fashion Editorials

The Fashion Editorial 'Eureka FW 13/14' Fronts 70s Glam Looks

The editorial 'Eureka FW 13/14' is photographed by Aloisio Brito and concentrates on styles from the past that are emphasized in the vintage settings.

A man and woman are photographed together and separately throughout the editorial, although they both have long untamed manes. The man has a large brown beard with hair past his shoulders and tattoos that peep through the stylish fashions. The woman has platinum blonde hair and intense makeup looks that color the area around her eyes a brilliant orange.

The backgrounds are reminiscent of the 70s as vintage couches, old carpeted floors and blue drapes are visible in the backdrops. 'Aloisio Brito' shows how to modernize vintage fashion looks and make them your own with confidence and personality.

Vintage Fashion
Opportunity for clothing brands to create modernized versions of vintage styles.
70s Glam
Potential for makeup brands to incorporate bold and vibrant colors inspired by the 70s glam era.
Retro Photography
Disruptive innovation opportunity for photography studios to offer vintage-inspired photo shoots.

Who This Affects Most

Clothing
Clothing brands could capitalize on the trend by offering vintage-inspired fashion collections.
Makeup
Makeup brands have the potential to develop products and tutorials focused on 70s-inspired glam looks.
Photography
Photography studios could offer retro-themed shoots to cater to the demand for vintage aesthetics.
SCORE
3.6 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 65%
Activity 35%
Freshness 8%