Everyone dreams of being that person others measure themselves against, and that is exactly what these Escola Cuca print ads illustrate with a touch of humor.
Creative Director Miguel Bemfica and Art Director Murilo M. Santos have created a series of four print ads that all involve an ear with a speech bubble coming out of it. One of the Escola Cuca ads features a speech bubble with the words "I know you're very busy, but could you take a look at my portfolio?" The ad then says "Be the guy who hears this." Creative types will probably be nodding their heads in agreement as they see this campaign.
These Escola Cuca advertisements will definitely catch the attention of those who want their work to be recognized just as much as their most admired mentor.
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