July 17th happens to be named 'World Emoji Day' and in celebration of this, Funny or Die created the 'Rejected Emojis' Tumblr, showing off "a collection of the emojis that have been rejected by the Unicode Consortium."
Most emoji-crazed smartphone users are probably now aware that Unicode will be releasing a set of 250 new emojis with the Unicode 7.0 update. However, the strange emojis by Funny or Die likely won't make the cut. The mock emojis include obscure things like a bald man reclining on a slice of pizza, Pharrell's hat and a crying face in the shower. Although these seem pretty odd, Unicode's new emoji list includes equally as strange things like “Man In Business Suit Levitating” and a "Notched Right Semicircle With Three Dots."
What's Driving This Trend
- Rejected Emoji Icons
- Disruptive innovation opportunity: Creating a platform for users to design and submit their own emoji icons that may not conform to traditional standards.
- Funny or Die
- Disruptive innovation opportunity: Developing a comedy platform that incorporates humorous and unconventional emoji icons.
- World Emoji Day
- Disruptive innovation opportunity: Creating engaging marketing campaigns centered around World Emoji Day to promote products and services.
Who This Affects Most
- Technology
- Disruptive innovation opportunity: Developing advanced emoji keyboards with a wide range of rejected and unconventional emoji icons.
- Entertainment
- Disruptive innovation opportunity: Collaborating with influencers and comedians to create custom emoji icons for use in online content and marketing.
- Digital Marketing
- Disruptive innovation opportunity: Incorporating rejected emoji icons into branding and advertising strategies to capture consumer attention and differentiate from competitors.
