2026 pop culture trends are expected to blend entertainment, fashion, tech, and social media as the landscape continues to evolve and consumer desires shift. This roundup highlights the key phenomena, buzzing influencers and creators, and defining moments shaping the tone of pop culture in the year ahead.
For fans of East Asian culture, Klook has kicked off its Fandom Tour campaign, giving content creators in Australia and New Zealand the chance to win an all-expenses-paid trip to Japan or South Korea. Through the Klook Kreator program, participants can apply by submitting an Expression of Interest, social media links, and a pitch on why they deserve to go. Categories include foodies, K-pop and K-drama fans, gamers, fashion enthusiasts, and more.
To commemorate the newest season, KFC Spain has teamed up with Netflix for a limited-time Squid Game-inspired menu. The centerpiece is a pink chicken sandwich, honoring the show’s Pink Guards, featuring KFC’s crispy chicken topped with a Korean BBQ glaze, coleslaw, and pickles, all nestled in a pink sesame seed bun. The menu blends Korean-inspired flavors with KFC’s signature spices.
For more pop culture trends in the year ahead, check out Trend Hunter's 2026 Trend Report.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
