It is only appropriate that the ELLE Russia 'Red Moscow' editorial would be the one to bring back a semblance of USSR (Union of Soviet Socialist Republics) fashion. Focusing mostly on the retro styles of the '40s, '50s and '60s, the looks are as feminine as American housewife wardrobes in that era but with a stricter quality. Of course, the modern photoshoot sensualizes the looks as well.
The ELLE Russia 'Red Moscow' editorial, which stars model Anastasia Kuznetsova, was shot by photographer Nikolay Birkukov. Set to appear in the December 2013 issue of the magazine, it exclusively showcases pieces from Prada. Put together by stylist Renata Kharkova, the outfits are perfect for the winter season. The fashion forward outerwear and ladylike accessories are perfected with makeup by Andrey Shilkov and hair by Katarina Kochik.
Key Themes Behind This Trend
- Retro Fashion
- Disruptive innovation opportunity: Create a modern twist on vintage fashion from the USSR era.
- Soviet-inspired Style
- Disruptive innovation opportunity: Design a new line of clothing and accessories that capture the essence of USSR fashion.
- Winter Wardrobe
- Disruptive innovation opportunity: Develop innovative outerwear and accessories suitable for the winter season.
Where This Applies
- Fashion
- Disruptive innovation opportunity: Combine retro aesthetics with modern fashion trends to create unique styles.
- Photography
- Disruptive innovation opportunity: Experiment with different themes and eras to create captivating editorial photoshoots.
- Cosmetics
- Disruptive innovation opportunity: Create new makeup techniques and styles that complement vintage fashion looks.
