Kellogg's Eggo Waffle Cereal is Returning to Store Shelves
Katherine Pendrill — November 15, 2019 — Lifestyle
References: bustle
As of November 24, 2019, consumers will be able to shop for the previously discontinued Kellogg's Eggo Waffle Cereal.
Eggo Waffle Cereal was a popular breakfast treat sold between 2006 and 2012 in Maple Flavored Homestyle and Blueberry flavors. After pleas from fans to bring back the cereal, Kellogg's has decided to announce the return of Eggo Waffle Cereal on National Waffle Day.
The new version of the cereal will be similar to the old version in that it will consist of cereal pieces shaped like tiny Eggo Waffles. Kellogg's is also bringing back both the Maple Flavored Homestyle and Blueberry varieties of the cereal. Best of all, these aren't limited edition products, so fans can expect to enjoy the tiny waffles year-round.
Image Credit: Kellogg's.
Eggo Waffle Cereal was a popular breakfast treat sold between 2006 and 2012 in Maple Flavored Homestyle and Blueberry flavors. After pleas from fans to bring back the cereal, Kellogg's has decided to announce the return of Eggo Waffle Cereal on National Waffle Day.
The new version of the cereal will be similar to the old version in that it will consist of cereal pieces shaped like tiny Eggo Waffles. Kellogg's is also bringing back both the Maple Flavored Homestyle and Blueberry varieties of the cereal. Best of all, these aren't limited edition products, so fans can expect to enjoy the tiny waffles year-round.
Image Credit: Kellogg's.
Trend Themes
1. Waffle Cereal Resurgence - The return of Kellogg's Eggo Waffle Cereal signals a potential resurgence of waffle-themed cereal products in the market.
2. Nostalgic Food Products - The success of the Eggo Waffle Cereal's revival shows there is a growing market for nostalgic food products that were previously discontinued.
3. Year-round Seasonal Products - Kellogg's decision to make the Eggo Waffle Cereal a permanent product on the shelves highlights a shift towards year-round seasonal products with enduring appeal.
Industry Implications
1. Cereal Manufacturing - Cereal manufacturers can capitalize on the Eggo Waffle Cereal's success by creating their own versions of waffle-themed cereal products.
2. Food Product Revivals - There is a growing opportunity for food manufacturers to revive discontinued products that have a strong nostalgic following, as seen with the return of Eggo Waffle Cereal.
3. Seasonal Food Products - Food product companies can take advantage of the trend towards year-round seasonal products by marketing products with enduring and nostalgia-inducing flavors.
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