Exuding luxury, quirky textures and vibrant colors, the Tropical for DSquared2 Spring/Summer 2014 campaign uses stunning up-and-comer model Luma Grothe to headline the fierce lookbook.
The Tropical for DSquared2 Spring/Summer 2014 campaign is shot in a subtly bright psychedelic style with a tropical-themed backdrop by fashion photographers Mert & Marcus.
Capturing the model looking almost goddess like, Luma enchants in the label’s majestic shapes, cat-eye shaped sunglasses and seasonal hues while comfortably posing against a waterfall backdrop in the midst of a jungle.
Shot in Los Angeles and overlooked by Dean and Dan Caten, the Tropical for DSquared2 Spring/Summer 2014 campaign is all about sexy female empowerment through fashion; the collection makes you want to wear these fabulous pieces and own anywhere you go with them.
Key Themes Behind This Trend
- Luxury Fashion Campaigns
- The Tropical for DSquared2 Spring/Summer 2014 campaign showcases the potential for luxury brands to create visually stunning and captivating fashion campaigns.
- Tropical Themed Collections
- The collection by DSquared2 demonstrates the opportunity for brands to incorporate tropical themes into their designs and attract consumers with vibrant colors and bold textures.
- Female Empowerment Through Fashion
- The Tropical for DSquared2 Spring/Summer 2014 campaign highlights the potential for fashion to empower women and make them feel confident and strong.
Where This Applies
- Fashion Photography
- The Tropical for DSquared2 Spring/Summer 2014 campaign showcases the demand for skilled fashion photographers who can capture the essence and mood of a brand's collection.
- Luxury Fashion
- The campaign highlights the opportunity for luxury fashion brands to create visually striking and unique collections that capture the attention of affluent customers.
- Women's Fashion
- The Tropical for DSquared2 Spring/Summer 2014 campaign demonstrates the potential for women's fashion brands to empower their customers through stylish and impactful designs.
