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Online Libation Deliveries

The LCBO Simplifies Purchase With Door-to-Door Drink Drop Off

— July 27, 2016 — Lifestyle
The LCBO is the main retailer of alcoholic products in Ontario and the government-regulated chain has recently incorporated door-to-door drink drop-off in its purchasing features. Now consumers can order the products they need online and either pick them up in store or have them delivered to a specified location for added simplicity.

The service is operated via the LCBO main website and it allows consumers to select either an in-store pick up or drop off location that is most convenient to them. Shoppers can browse through over 5,000 different products including liquors, wines, beers and spirits. The platform is ideal for large get togethers, parties or businesses in need of massive quantities of products. The service requires a minimum charge and a delivery fee, with up to four days to process.
Trend Themes
1. Alcohol Delivery Services - There is an opportunity for businesses to introduce similar delivery services to simplify the purchasing process for consumers.
2. Online Retail Platforms - Retailers in other industries can create similar online platforms for ordering and either in-store pick-ups or delivery services.
3. Large Quantity Purchases - Retailers can consider offering discounts or promotions for customers who make large quantity purchases for special events or businesses.
Industry Implications
1. Retail Industry - Retailers in various sectors can learn from the LCBO’s strategy and incorporate online platforms and delivery services into their own operations.
2. Alcohol Industry - Other retailers in the alcohol industry can follow the LCBO’s model and offer similar online ordering and delivery services to their customers.
3. Event Planning Industry - Event planning companies can take advantage of online ordering and delivery services to simplify the purchasing of large quantities of alcohol for their events.
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