Lightweight Hydrating Serums

SUMMER FRIDAYS Launches the Dream Oasis Deep Hydration Serum

The Dream Oasis Deep Hydration Serum by SUMMER FRIDAYS is available as of March 1st, 2022. Boasting a lightweight feel, the serum is formulated with moisture-binding ingredients to help the skin retain hydration. Squalane, glycerin, and hyaluronic acid are all active components of the serum's formula, which instantly penetrate the skin for intense hydration.

In addition to its hydrating ingredients, the fragrance-free serum soothes the skin with its blend of oatmeal, chamomile, aloe vera, and arnica. The gel-like serum promotes a glowy complexion while helping to improve the appearance of fine lines and wrinkles. It is an ideal formula for blemish-prone and sensitive skin types due to its calming ingredients. Consumers can purchase the serum at Sephora Canada.

Image Credit: Summer Fridays

Lightweight Hydrating Serums
The popularity of lightweight serums with hydrating ingredients and anti-aging benefits continue to trend in the skincare industry
Fragrance-free Products
The demand for fragrance-free skincare products is on the rise, presenting an opportunity for cosmetic companies to focus on developing more fragrance-free product lines
Sensitive Skin Solutions
The need for effective skincare solutions for sensitive skin types is a growing trend that presents an opportunity for cosmetic companies to develop more gentle formulas

Industries Being Reshaped

Skincare
The skincare industry can continue to innovate by developing lightweight serums with moisture-binding ingredients that promote hydration and anti-aging benefits
Cosmetics
Cosmetic companies can capitalize on the trend for fragrance-free and sensitive skin products by developing more product lines that cater to these needs
Retail
Retailers can leverage the demand for hydration serums by stocking more lightweight and cooling formulas from a variety of brands
SCORE
4.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 45%
Activity 81%
Freshness 12%