Decadent Sticky Rice Desserts

Dream Foodie's Ube Mango Sticky Rice is the Company's Best-Seller

Dream Foodie's Ube Mango Sticky Rice is a decadent dessert that remixes a classic Thai treat with traditional Filipino ingredients. With locations in Pasig City and Laguna in the Philippines, Dream Foodie was founded by Hajjie and Aldrain Valencia, a husband and wife duo who both worked oversees before starting their business. When forced to return home during the COVID-19 pandemic, the founders were inspired to launch the business venture which has since gained tremendous success thanks to its signature sticky rice dessert.

The Ube Mango Sticky Rice is made with coconut-flavored sticky rice and boasts an ube flavor that is described as "subtle and not so sweet" and "made with homemade ube halaya harvested from the couple's own backyard in Laguna."

Image Credit: Instagram

Asian Fusion Desserts
Opportunity for creating innovative desserts by combining traditional recipes from different Asian cuisines.
Farm-to-table Ingredients
Opportunity to highlight locally sourced and homemade ingredients in desserts for an authentic and sustainable appeal.
Cross-cultural Dessert Experiences
Opportunity for creating desserts that bridge different cultural traditions and flavors for a unique dining experience.

Where This Applies

Food and Beverage
Disruptive innovation opportunity for introducing fusion desserts and promoting local, sustainable ingredients.
Hospitality
Opportunity to offer cross-cultural dessert menus and experiences to attract diverse customers.
Tourism and Travel
Opportunity to market cross-cultural dessert experiences as a unique food tourism attraction.
SCORE
4.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 63%
Activity 70%
Freshness 9%