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The Dragons' Den Update Features Ethical Perfume Company The 7 Virtues

 - Feb 15, 2012
References: cbc & the7virtues
The Dragons' Den Update Special will feature a favorite, The 7 Virtues. Almost a year after the social company was initially featured on Dragons' Den, the show will explore what's known as "The Dragons' Den Effect" and dive into where the businesses featured have come since the Den. Catch the episode on Wednesday, February 29 at 8:00 (8:30 NT) p.m.

"Barb’s pitch on the Den was compelling and passionate and she has since proven her abilities as a CEO, both in our financials and in the philanthropic results our company has made in communities in Afghanistan and Haiti." said W. Brett Wilson, chairman, Canoe Financial, business partner, The 7 Virtues. "Barb has created a business model that received the Women’s Innovator award from the US State Department because she has built a new values driven business model that is socially conscious; something today’s consumers are seeking."

This is typically the highest-rated episode of the year for the Canadian television show which airs on CBC Television, so don't miss out.

Contact Information
The 7 Virtues website
The 7 Virtues on Facebook
The 7 Virtues on Twitter