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Fried Dessert-Flavored Ice Creams

The Doughlicious Dough Chi Cinnamon Churro is Indulgent

— September 21, 2022 — Marketing
The Doughlicious Dough Chi Cinnamon Churro is the latest flavor of the brand's bite-sized ice cream product for consumers to try out when seeking a way to enjoy the namesake treat in an alternative manner.

The product boasts a cinnamon-flavored ice cream that's wrapped in a cinnamon cookie dough before being finished in cinnamon cookie crumb. The treat is crafted with ingredients from reputable suppliers to ensure the utmost attention to a high-quality, ethical product, according to the brand.

The Doughlicious Dough Chi Cinnamon Churro is arriving in the UK in six packs for £5 each and will launched nationwide at Waitrose. The gluten-free treats are perfect as a portioned indulgence for consumers to try when looking for a premium ice cream dessert.
Trend Themes
1. Fried-dessert Flavored Ice Creams - Fusing popular desserts together creates new experiential products and flavor profiles for consumers.
2. Bite-sized Indulgences - Consumers crave smaller snack and dessert options as portion control becomes a growing trend.
3. Ethically-sourced Ingredients - Consumers are increasingly demanding ethical and sustainably-sourced ingredients for the products they consume.
Industry Implications
1. Ice Cream - Innovation in ice cream flavors and forms offers opportunities for differentiation and brand loyalty.
2. Bakery - Bakeries can add innovative flavor profiles to their traditional products to appeal to a wider audience.
3. Retail - Retailers can benefit from offering unique and exclusive snacking options to attract consumers and drive sales.
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