DoorDash Storefront Helps Restaurants Create Online Stores
Laura McQuarrie — June 3, 2020 — Business
References: blog.doordash & specialtyfood
At a time when some restaurants are scrambling to adapt to the new normal, DoorDash is introducing DoorDash Storefront to help restaurants set up their own online stores. According to DoorDash, "40% of [its] restaurant partners today do not have an online ordering system" and this platform has the potential to give essential support to small, independent businesses.
With DoorDash Storefront, deliveries will be fulfilled by DoorDash employees but participating restaurants will not pay a commission to DoorDash on orders that are received through the storefront. As restaurants may not be getting the foot traffic they require to keep themselves afloat, this platform helps them reach a wider range of customers online so that they can remain up and running.
Image Credit: DoorDash
With DoorDash Storefront, deliveries will be fulfilled by DoorDash employees but participating restaurants will not pay a commission to DoorDash on orders that are received through the storefront. As restaurants may not be getting the foot traffic they require to keep themselves afloat, this platform helps them reach a wider range of customers online so that they can remain up and running.
Image Credit: DoorDash
Trend Themes
1. Online Ordering Systems - The trend of implementing online ordering systems helps restaurants adapt to the new normal and reach more customers.
2. Virtual Restaurant Storefronts - The emergence of virtual restaurant storefronts provides small, independent businesses with essential support and expands their customer base.
3. Commission-free Delivery Platforms - The trend of commission-free delivery platforms like DoorDash Storefront helps restaurants save costs and maintain profitability during challenging times.
Industry Implications
1. Food Delivery Services - The food delivery services industry can leverage the trend of virtual restaurant storefronts to attract more restaurant partners and increase their market share.
2. Restaurant Technology Solutions - The restaurant technology solutions industry can capitalize on the trend of online ordering systems by providing innovative and user-friendly platforms for restaurants to create their online stores.
3. Small Business Support Services - The small business support services industry has the opportunity to offer consulting and assistance to help restaurants set up and optimize their virtual storefronts for maximum success.
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