DIY Mermaid Hairstyles

Refinery29 Breaks Down How to Achieve these Fantastical Tresses

Although this DIY mermaid hair tutorial might be more suited for the spring and summer, there is something magical about the winter season as well that can be channeled into these styles. After all, women can maintain the long wavy hair while adopting more of a blue or silver color rather than light pinks. As for the fall season, the DIY mermaid hairstyle can follow deeper colors of reds and oranges.

More versatile than people would initially think, the DIY mermaid hairstyle is rather easy to execute. Unless, of course, a girl needs extensions. That aside, all that is needed is some leave-in conditioner and a couple of thick pigtail braids. Once the dampened hair is dried, the braids are undone and brushed out with fingers.

DIY Mermaid Hairstyles
Opportunity for beauty product companies to create specialized products for achieving the DIY mermaid hairstyle.
Versatile Mermaid Hair Colors
Potential for hair dye manufacturers to develop a wider range of mermaid-inspired colors for different seasons.
Easy Execution
Opportunity for hair salons to offer tutorials or workshops on how to achieve the DIY mermaid hairstyle.

Where This Applies

Beauty Product Companies
Opportunity for beauty product companies to capitalize on the trend by creating specialized products for achieving the DIY mermaid hairstyle.
Hair Dye Manufacturers
Potential for hair dye manufacturers to develop a wider range of mermaid-inspired colors for different seasons.
Hair Salons
Opportunity for hair salons to offer tutorials or workshops on how to achieve the DIY mermaid hairstyle and attract new customers.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 85%
Activity 60%
Freshness 8%

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