If you prefer all-natural beauty products, this DIY deodorant will likely be right up your alley. From Julie of the Free People blog, the All-Natural Deodorant Bars are totally homemade.
Easily customizable, the bars are very portable and contain healthy ingredients such as odor-battling baking soda, toxin-eliminating bentonite clay, moisturizing shea butter and bacteria-fighting tea tree oil. The DIY deodorant also calls for beeswax, cocoa butter and your favorite essential oil (Julie used lavender). As bentonite clay can be irritating to sensitive skin, the blogger suggests doing a patch test first. The ingredient can also be substituted for arrowroot powder. You will also need a soap mold for the bars, or you can pour the mixture into a recycled plastic deodorant container.
Key Themes Behind This Trend
- DIY Personal Care
- There is a growing trend of consumers opting for DIY personal care products made with all-natural and healthy ingredients, creating opportunities for retailers to offer ingredients and tools for customers to create their own.
- All-natural Ingredients
- Consumers are seeking out all-natural personal care products, creating opportunities for companies to create and market products that are free of toxins and harmful chemicals.
- Sustainable Packaging
- As more consumers become eco-conscious and reduce their use of plastic, there is a growing trend towards sustainable packaging options for personal care products, creating opportunities for companies to offer biodegradable packaging alternatives.
Where This Applies
- Retail
- Retailers can offer ingredients and tools for customers to create their own DIY personal care products.
- Beauty
- Beauty companies can create and market all-natural personal care products that are free of toxins and harmful chemicals.
- Packaging
- Packaging companies can offer sustainable and biodegradable alternatives to traditional plastic packaging for personal care products.
