Color-Changing Blue Spirits

Distinto Gin Italiano Gets Its Color from the Butterfly Pea Flower

Distinto Gin Italian has a distinctive blue color that comes from the petals of the blue butterfly pea flower, which also gives the spirit its color-changing properties. The blue-purple artisanal gin is made in Milan, Italy using high-quality spring water, certified organic and kosher Italian soft wheat alcohol and botanicals that are freshly harvested by hand.

As well as offering a unique experience with color when poured directly into a glass, the gin spirit offers more surprises, as it changes its tone when it comes into contact with tonic water. The dynamic gin spirit is packaged in a way that shows off the unconventional color that the edible flower petals infuse after being distilled.

Image Credit: Distinto

Color-changing Spirits
Butterfly pea flower petals infused in spirits to change color and create unique customer experiences.
Hand-harvested Botanicals
Use of freshly hand-harvested botanicals to create artisanal spirits with unique flavor profiles.
Artisanal Spirits
Growing popularity and demand for artisanal spirits made from high-quality ingredients for a superior drinking experience.

Who This Affects Most

Alcoholic Beverages
Innovative spirit manufacturers and distilleries using unique ingredients and methods to create new market segments and experiences for consumers.
Agriculture
Increased demand for locally sourced and organic botanicals for use in artisanal spirits creating new market opportunities for farmers and other agricultural businesses.
Packaging
Innovations in packaging designs that showcase the unique properties of artisanal spirits and enhance the consumer experience.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 54%
Activity 45%
Freshness 10%