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Citrus-Based Scent Collections

Clean the Sky - Positive Eco Trends & Breakthroughs

The Diptyque Eau Des Sans Range is Inspired by the Orange Tree

— February 8, 2016 — Fashion
The Diptyque 'Eau Des Sans' scent collection consists of perfume and scented soap products that are inspired by the orange tree. Boasting a luxe, citrus scent, this range will appeal to fans of fruity and fresh aromas that defy tradition.

With an exotic brand identity, the Diptyque Eau Des Sans is marketed with elegant packaging that blend monochromatic tones with pops of orange hues. The luxury scent brand's orange tree perfume is a genderless fragrance that boasts a blend of patchouli, juniper berry and citrus ingredients.

The lovely scent works year round, whether at the beach or during cooler winter months. Replicated in a bar of soap, the artisanal fragrance can be used as a bath essential that will nourish skin while emitting a dynamic scent.
Trend Themes
1. Citrus-based Scent Collections - There is a growing market for citrus-based scents in the fragrance industry, presenting an opportunity for innovative perfume brands to create unique and refreshing fragrances.
2. Luxury Packaging - Luxury brands can take advantage of elegant packaging designs that combine monochromatic tones with pops of colors, like orange, to attract consumers and elevate the overall brand experience.
3. Genderless Fragrances - The trend towards genderless fragrances allows perfume brands to create scents that appeal to a wider audience and break free from traditional gender norms.
Industry Implications
1. Fragrance Industry - The fragrance industry has the opportunity to explore and capitalize on the growing market demand for citrus-based scents.
2. Packaging Industry - Luxury packaging companies can partner with fragrance brands to create bespoke packaging that enhances the overall consumer experience and reinforces brand identity.
3. Beauty and Personal Care Industry - The beauty and personal care industry can tap into the trend of genderless fragrances by offering a range of products that cater to consumers seeking inclusive and versatile scents.
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