Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,055 inspiring examples.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,243 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,971 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,055 cutting edge ideas.

Ketchup-Scooping Fries

KFC Romania's Dipping French Fries Are Trough-Like For Holding More Sauce

— July 29, 2014 — Unique
If you're someone who likes to load up on lots of ketchup or any other sauce when you're at a fast food restaurant, you'll probably find KFC Romania's new Dipping French Fries to be a genius idea.

Just as there are tortilla chips that have been specifically designed for scooping up mounds of salsa, the Dipping Fries have been hollowed out in the center, so that you can fill up the trough with a sauce of your choosing—KFC Romania serves garlic sauce, curry, ketchup, salsa, barbecue and sweet and sour & sauces. Although you may be getting fewer french fries per bite, if you're someone who prefers a larger ratio of sauce to fries, this may be an inventive option that suits you just fine.
Trend Themes
1. Scooping Food - There is a trend towards designing food products that are specifically created for scooping up sauces or toppings, providing a better flavor experience.
2. Customizable Food Experiences - The rise of customizable food products, like KFC Romania's Dipping French Fries, allows consumers to tailor their meals to their personal preferences, increasing satisfaction and engagement.
3. Sauce-centric Dining - Restaurants and food establishments are focusing on offering a wide variety of sauces, recognizing that the choice and quality of sauces can greatly enhance the dining experience.
Industry Implications
1. Fast Food - Fast food chains and restaurants can capitalize on the trend of scooping food by introducing similar innovative products that encourage sauce customization.
2. Snack Food - Snack food manufacturers can explore the development of snack items with hollowed-out centers or unique designs, catering to consumers who enjoy dipping their snacks in sauces or spreads.
3. Condiments - Condiment producers can innovate by offering a wider range of flavorful and unique sauce options to cater to the growing interest in sauce-centric dining experiences.
5.5
Score
Popularity
Activity
Freshness